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About the Food and Nutrition Information Center

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Title:MyPlate: Do It Your Way!
Pub. date: 2011
Edition: 1st
Includes: Brochure
Audience: Adults
Language: English, Spanish
Description:“This easy-to-read pamphlet describes how people can adapt their favorite cuisines to reflect the food group recommendations of MyPlate. Whether the choice is Italian, Mexican or something tasty from the southern regions of the country, this helpful title covers a wide array of popular food types and offers simple tips on how to pick healthier options without sacrificing flavor and satisfaction”
Funding Source: Self-funded by Journeyworks Publishing
Length: 1 tri-fold brochure
Pilot Testing: No formal pilot studies used, however pamphlet was reviewed and evaluated by intended audience before publishing. Readability of material was evaluated using the Fry Readability formula. Based on evauation, this brochure has a 4th grade reading level.
Use Restrictions: May not copy.
Reviewers Comments: MyPlate: Do It Your Way! Is a colorful tri-fold brochure that focuses on ways to make common cuisine types healthier based on the MyPlate guidelines. The brochure is appropriate for general audiences including low-income teens and adults of various ethnicities and provides easy and actionable tips to users.

The inside of the brochure focuses on healthy options within specific cuisines as well as healthy substitutions, cooking methods, portion sizes, and foods to limit. Cuisines covered include Mexican, Asian, Italian, Indian, vegetarian, Southern, and typical All-American selections (e.g. meat & potatoes, burgers, and pizza). The MyPlate icon can be found on both the front and inside of the brochure, allowing readers to reference it and visually see how some of these tips can align their meals with the MyPlate guidelines. The suggestions made in this portion of the brochure also correspond well with the key recommendations of the 2010 Dietary Guidelines for Americans including the food and food components to reduce recommendations and the food and nutrients to increase recommendations. The back of the brochure includes additional, more general tips that can be applied to any meal. These tips correspond, almost exactly, to Choose MyPlate, from MyPlate’s 10 Tips Nutrition Education Series. Colorful, cartoon-like drawings are included throughout the brochure, with a drawing of a family cooking together on the front and various drawings of foods and meals throughout the rest of the document.

The use of the MyPlate icon and corresponding materials, and the inclusion of the words ‘Dietary Guidelines for Americans’ on the front of the brochure may make it appear to be government issued. Educators should note that this is not the case.

This brochure could be useful to SNAP-Ed providers when teaching adults about healthy cooking and selecting healthy meals to prepare.

View/download files: 
Web page with link to view inside of brochure:
Contact the Distributor:
    Distributor: Journeyworks Publishing
    Mail: 763 Chestnut Street
Santa Cruz, CA 95060
    Phone: 800-755-1998
    Order URL:Web Address
    Cost: 50.00 per 20 Brochures ($0.40 ea)
    Avail. in Qty: Yes
    Bulkrate:100-199, $0.38 each; 200-499, $0.36 each; 500-2499, $0.27 each; 5000-9999, $0.25 each; 10,000-14999, $0.23 each

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