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Title:Nutrition Facts: Reading Labels Makes Sense
Pub. date: November 2007
Edition: 1st
Includes: Includes DVD.
Audience: Multiple Audiences, adult, Hispanic
Language: English and Spanish
Description:Serving sizes, vitamins, minerals, percentages, cups, and grams: how do you make sense of it all? Nutrition Facts: Reading Labels Makes Sense is a video that teaches participants how to read and understand nutrition labels with a system that is as easy as counting: 1, 2, 3.
Funding Source: Consumer and Family Sciences, Purdue Extension, and Ag Communications, Purdue University
Developer: Angie Abbott, Melissa, Maulding, and Jamie Loizzo
Organization: Purdue Extension
Length: English 15 min, Spanish 17 min.
Assessment instrument Used? no
Use Restrictions: May not copy.
Reviewers Comments: This short video can be used by educators to help teach label reading to participants. Filmed in a supermarket, it is important to note that brand names and products are featured considerably. The video is colorful, clear, and follows a logical order. It includes a brief explanation of the vitamins and minerals that appear on the food label and discusses their role in a healthy diet, as well as the importance of physical activity. Educators should view the video before presenting it to a class or individual, and will need to be familiar with the concepts presented to further facilitate the participant’s understanding of the topic.

The method used to teach participants how to determine if a product is healthy is referred to as the finger method and can be confusing to some participants, especially low literacy participants. The method instructs participants to ignore the sugar content of foods, because it does not account for natural sugars, and asks them to only look at either total fat or calories (but not both). This method of determining the nutritional value of food items may not be accurate and can be misleading.

The video is included in both Spanish and English on the same DVD. Pacing is swift, although the major concept is reviewed several times. The individuals featured in the video reflect moderate diversity. An instructor’s guide is not included but would be beneficial to enhance showing. The video would be best used when accompanied by a lecture or discussion on food labels.

Contact the Distributor:
    Distributor: Purdue Agricultural Communication – Media Distribution Center
    Mail: 231 S. University St.
West Lafayette, IN 47907-2094
    Phone: 888-EXT-INFO (398-4636) or 765-494-6794
    Fax: (765) 496-1540
    Order URL:Web Address
    Cost: 20.00 per DVD
    Avail. in Qty: Yes
    Bulkrate:20% off 15 DVD’s or more

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