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|Title:||These are Athletic Shoes|
|Pub. date: ||July 2007|
|Audience: ||Multiple Audiences, Adults, Parents, Children, Low income households|
|Description:||This poster, from the Healthy Weight Awareness Campaign, encourages individuals to take a walk on the beach, in the yard, or around the block.
|Funding Source: ||United States Department of Agriculture (USDA), Food and Nutrition Service funds for Food Stamp Nutrition Education (FSNE)|
|Developer: ||Anne-Marie Davee, Amy Root, Lori Kaley|
|Organization: ||University of Southern Maine|
|Pilot Testing: ||All materials were focus tested with the target audience.|
|Assessment instrument Used? ||no|
|Use Restrictions: ||Permission needed to copy.|
|Reviewers Comments: || This two color poster helps people realize they do not need special shoes or fancy equipment to exercise. A simple pair of flip flops can be all they need to improve their health. The poster does include a specific references to Maine – “Maine has a weight problem” – which can be altered to be used in other states and communities. The phrase “Physical activity can be a flop” may be misunderstood by some to mean physical activity is not important. Poster can be printed in various sizes depending on printer capabilities. Most effective when used as a part of campaign including other posters from Maine’s Healthy Awareness Campaign: “TV: This is Not an Exercise Machine”, “Stairs: This is an Exercise Machine”, “TV: Keep TV’s and Video Games Out of Your Child’s Bedroom“ and “Winter Workout: Are You Enjoying the Ups and Downs of Winter?”.
Note from Healthy Main Partnerships: "The Healthy Weight Awareness Campaign was a collaborative effort between the Maine CDC and the Maine Nutrition Network from 2002 to 2012. Materials are no longer available to order, but you can view and/or download our campaign materials from the Web site." |