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Title:TV: This is Not an Exercise Machine
Pub. date: July 2007
Edition: 2nd
Includes: Posters
Audience: Multiple Audiences, Adults, Parents, Children, Low income households
Language: English
Description:This poster, from the Healthy Weight Awareness Campaign, states that children spend an average of 20 hours per week watching television. It also lists the health affects of this, and simple tips to cut back and get moving.
Funding Source: United States Department of Agriculture (USDA), Food and Nutrition Service funds for Food Stamp Nutrition Education (FSNE)
Developer: Anne-Marie Davee, Amy Root, Lori Kaley
Organization: University of Southern Maine
Pilot Testing: All materials were focus tested with the target audience.
Assessment instrument Used? no
Use Restrictions: Permission needed to copy.
Reviewers Comments: This black and white poster has a simple design and a clear message - encouraging parents to reduce their children’s screen time. It backs up its message with a number of strong statistics. Parents are also given tips on how to facilitate screen time reduction, including watching less television themselves. It can be printed in various sizes, however, if it is printed too small the font may be hard to read. Most effective when used as a part of campaign including other posters from Maine’s Healthy Awareness Campaign: “Stairs: This is an Exercise Machine”, “These are Athletic Shoes”, “TV: Keep TV’s and Video Games Out of Your Child’s Bedroom“ and “Winter Workout: Are You Enjoying the Ups and Downs of Winter?”.

Note from Healthy Main Partnerships: "The Healthy Weight Awareness Campaign was a collaborative effort between the Maine CDC and the Maine Nutrition Network from 2002 to 2012. Materials are no longer available to order, but you can view and/or download our campaign materials from the Web site."

View/download files: 
PDF file (1.0 MB):
Contact the Distributor:
    Distributor: Maine Nutrition Network
    Contact: Anne-Marie Davee
    Mail: 45 Commerce Drive, Suite 11
Augusta, ME 04333
    Phone: 207-626-5275
    Ordering: Healthy Weight Awareness Campaign materials are no longer available to order, but you can view and/or download from the Web site.
    Order URL:Web Address
    Avail. in Qty: No

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